We're all about providing great-tasting food that brings people together and helps them pass love on. Learn more about us, from the Butterball® Turkey Talk-Line® to Our Purpose and other corporate information.
About Us
Our Purpose
We exist to help people pass love on.
We’re for those who express how they care through food, because food connects people. And sharing what matters shows you care. That's why at Butterball we help people pass love on every day.
Our beliefs
We believe everyone should feel great about what they eat.
We believe sharing what matters shows you care.
We believe in food’s ability to connect people.
Home of the Butterball® Turkey Talk-Line®
It all began in 1981, when six home economists worked the phones that holiday season to answer about 11,000 turkey-cooking questions. Since then, the Turkey Talk-Line has grown, both in number of calls answered and experts responding.
Open every November and December, our more than 50 experts answer more than 100,000 questions from households across the United States and Canada.
From late-night talk shows to top news publications, our Butterball Turkey Talk-Line expert advice is shared far and wide, helping hosts feel confident in the kitchen and pull off a successful Thanksgiving year after year.
Butterball is America’s most recognized* turkey brand and the most loved in the United States. Since 1954, the company has provided retail and foodservice turkey products to customers and consumers around the world.
*Source: 2023 Kantar Brand Tracking Oct 2023 n=351
